{"id":18039,"date":"2025-06-16T01:07:25","date_gmt":"2025-06-16T01:07:25","guid":{"rendered":"https:\/\/www.ikusi.com\/caso-de-exito\/obramat-acelera-la-digitalizacion-en-sus-procesos-de-compra-y-atencion-al-cliente\/"},"modified":"2025-07-17T00:56:05","modified_gmt":"2025-07-17T00:56:05","slug":"obramat-accelerates-the-digitalization-of-its-purchasing-and-customer-service-processes","status":"publish","type":"caso-de-exito","link":"https:\/\/www.ikusi.com\/en\/success-stories\/obramat-accelerates-the-digitalization-of-its-purchasing-and-customer-service-processes\/","title":{"rendered":"Obramat"},"content":{"rendered":"\n
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Obramat accelerates the digitalization of its purchasing and customer service processes<\/h1>\n

Obramat has embraced technology and digitalization with Ikusi to enhance its omnichannel service for construction and renovation professionals, both in physical stores and online.<\/p>\n\n <\/div>\n <\/div>\n\n

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Improve the purchasing experience by offering a service that is agile, simple, and transparent.<\/p>\n <\/div>\n \n \n <\/div>\n\n \n

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Digitalization of Obramat\u2019s purchasing platform<\/p>\n <\/div>\n \n \n <\/div>\n\n \n

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Streamline customer service and accelerate omnichannel capabilities in both physical and online stores.<\/p>\n <\/div>\n \n \n <\/div>\n\n \n <\/div>\n\n \n\n \n\n \n

\n\n \n \n M\u00e1s sobre el sector Retail<\/span>\n arrow_forward<\/span>\n <\/a>\n \n <\/div>\n \n \n\n\n \n\n \n \n \n\n\n\n <\/div>\n\n\n\n <\/div>\n\n<\/section>\n\n\n\n\n\n

A Wi-Fi architecture to improve the shopping experience<\/h2>\n\n\n\n
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Ikusi has provided Obramat with the technology to digitize its purchasing platform and streamline customer service. Obramat specializes in construction and renovation materials, with 32 stores, over 5,000 employees, and 20,000 product references. Its goal is to accelerate its omnichannel service both in-store and online, relying on technology and digitalization with Ikusi\u2019s support.<\/p>\n\n\n\n

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The new platform enhances the customer experience through agility, simplicity, and transparency. To make this possible, Ikusi has implemented a Wi-Fi architecture with wide coverage and the flexibility to scale as infrastructure expands.<\/p>\n<\/div>

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The platform, built with Cisco technology, integrates Wi-Fi, switching, routing, and security solutions\u2014all managed from the cloud and a single point of control. This provides both simplicity and transparency:<\/p>\n\n\n\n

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  • Simplicity<\/strong> for fast deployment, agile adaptation to changes, and task automation<\/li>\n\n\n\n
  • Transparency<\/strong> to understand device behavior and deliver the best possible customer experience<\/li>\n<\/ul>\n\n\n\n
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    Ikusi has provided Obramat with the technology to digitize its purchasing platform and streamline customer service. <\/p>\n<\/blockquote>\n\n\n\n

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    Obramat is the omnichannel warehouse for construction and renovation professionals. It offers over 20,000 products from leading brands and provides SMEs and self-employed workers with an excellent purchasing experience and practical solutions to grow their business through fast, high-quality service.<\/p>\n\t\t<\/div>\n\t\n\t<\/div>\n\n<\/section>\n\n\n

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