{"id":28909,"date":"2026-09-29T17:41:52","date_gmt":"2026-09-29T17:41:52","guid":{"rendered":"https:\/\/www.ikusi.com\/?p=28909"},"modified":"2026-09-29T18:19:54","modified_gmt":"2026-09-29T18:19:54","slug":"what-if-budget-were-no-longer-a-barrier-to-innovation","status":"publish","type":"post","link":"https:\/\/www.ikusi.com\/en\/blog\/what-if-budget-were-no-longer-a-barrier-to-innovation\/","title":{"rendered":"What if budget were no longer a barrier to innovation?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Ainhoa Rivera, Maintenance Management and Recurring Business Manager at Ikusi Spain<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. Ikusi works with organizations undergoing technology transformation. What are the main challenges customers are bringing to you today?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Customers are asking us to help them become more agile, more secure, and better prepared to take advantage of technologies such as artificial intelligence. The challenge is that they must do this in an increasingly complex technology environment and with ever-tighter budgets. As a result, they are looking for solutions that deliver business value from day one.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. Many companies know they need to modernize their infrastructure, strengthen security, or prepare to harness artificial intelligence. Why is it so difficult to turn intention into action?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because there is a gap between what organizations need and what they can afford to invest. Companies know they need to move forward, but their budgets often fail to keep pace with their technology requirements. In fact, 82% of small and medium-sized businesses cite costs and insufficient investment as major barriers to AI adoption. This causes strategic projects to be delayed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. How are budget constraints influencing companies\u2019 technology decisions?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They are having a significant impact. According to several studies, more than half of small and medium-sized businesses say they have increased their use of operating expense models because their technology needs were growing faster than their budgets. This shows that companies are looking for ways to innovate without compromising their financial capacity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4. How does Ikusi help customers move forward with their technology projects without allowing the initial investment to become an obstacle?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our role is to support them in finding both the best technical solution and the most appropriate model for implementing it. We analyze their needs and business objectives and identify approaches that allow them to undertake projects when they actually need them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We also work with world-leading technology companies such as Cisco, which provides solutions like Cisco Capital. These solutions help our customers modernize their technology without requiring major upfront investments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>5. What does Cisco Capital contribute to this customer support strategy?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cisco Capital provides the financial flexibility needed to implement projects when the business requires them. It gives organizations access to strategic technology through predictable payments tailored to their budgets, preventing a substantial upfront investment from delaying key modernization decisions.<\/p>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 26%\"><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>6. I would like to discuss two specific offerings: Cisco Enterprise Agreement and Cisco Green Pay. What do they provide?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cisco Enterprise Agreement simplifies infrastructure management by allowing customers to bring their technology under a single support agreement. At Ikusi, we analyze the customer\u2019s installed base and provide support throughout the term of the agreement. In addition, when customers add new equipment, it is covered from day one under the same contractual framework, eliminating the need to manage separate contracts. This supports infrastructure growth, provides greater predictability, and reduces the administrative burden<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"978\" height=\"1024\" src=\"https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-978x1024.jpg\" alt=\"\" class=\"wp-image-28894 size-full\" srcset=\"https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-978x1024.jpg 978w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-286x300.jpg 286w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-768x804.jpg 768w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-1000x1047.jpg 1000w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-900x943.jpg 900w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-600x628.jpg 600w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram-400x419.jpg 400w, https:\/\/www.ikusi.com\/wp-content\/uploads\/2026\/09\/Screenshot_20260918_100226_Instagram.jpg 1080w\" sizes=\"(max-width: 978px) 100vw, 978px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Cisco Green Pay, meanwhile, contributes to making technology investments more sustainable. It supports infrastructure renewal based on energy efficiency and circular economy principles, helping organizations reduce their environmental footprint while continuing to benefit from the latest technology.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Models such as Cisco Enterprise Agreement and Cisco Green Pay help organizations keep their infrastructure up to date, optimize their investments, and make progress toward their sustainability goals. At Ikusi, we help our customers integrate these benefits into a long-term technology strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>7. What types of projects can be addressed through Cisco\u2019s flexible payment model? Are we talking only about infrastructure, or does it also cover initiatives related to cybersecurity, collaboration, data centers, and artificial intelligence?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The scope is very broad. This model can be applied to networking, cybersecurity, collaboration, data center projects, and even AI-ready initiatives. This allows companies to approach their technology transformation comprehensively rather than limiting themselves to isolated projects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>8. From a business perspective, what are the main advantages of replacing large upfront investments with predictable payment models that are aligned with business needs?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The main advantage is that it allows companies to accelerate their technology transformation while maintaining financial control. They can preserve capital, protect cash flow, and plan their investments more effectively.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is no coincidence that more than 50% of small and medium-sized businesses prefer operating expense models and that 51% consider financing a key factor when choosing a technology provider. Today, financial flexibility has become an integral part of technology strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>9. If you could share one message with organizations that continue to postpone modernization projects for budgetary reasons, what would it be?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I would tell them that innovation should not have to wait until the next budget cycle. There are models that enable organizations to undertake strategic networking, cybersecurity, and artificial intelligence projects without requiring major upfront expenditures.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The key is to find a partner that can help design both the technology solution and the most appropriate way to implement it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>10. Do you think that, over the next few years, we will see a shift in how companies acquire technology, moving away from traditional purchasing toward more flexible, consumption-based models?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Absolutely. Companies are increasingly looking for flexibility, adaptability, and financial predictability. Just as we have already seen with software and cloud services, consumption-based and flexible payment models will continue to gain prominence because they enable organizations to innovate faster and adapt technology to the pace of their business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is essential in a world where technology is evolving at an increasingly rapid pace.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ainhoa Rivera, Maintenance Management and Recurring Business Manager at Ikusi Spain 1. Ikusi works with organizations undergoing technology transformation. What [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":28891,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[470,1],"tags":[],"temas":[],"class_list":["post-28909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview","category-sin-categoria"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What if budget were no longer a barrier to innovation? - Ikusi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ikusi.com\/en\/blog\/what-if-budget-were-no-longer-a-barrier-to-innovation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What if budget were no longer a barrier to innovation? - Ikusi\" \/>\n<meta property=\"og:description\" content=\"Ainhoa Rivera, Maintenance Management and Recurring Business Manager at Ikusi Spain 1. Ikusi works with organizations undergoing technology transformation. 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